Description

In makeup, foundation sets the stage for a flawless look. At a time when no such product existed in hair care, Moroccanoil set out to fill this void with a product that creates the proper canvas for all hair styling. Our signature product, Moroccanoil Treatment, pioneered the oil-infused hair care category and is the perfect foundation for all hair care. Its highly regarded, proprietary formula has been dubbed, “what might be the world’s second most valuable secret formula,” by CNN news anchor Erin Burnett. Complete with both styling and conditioning benefits, all styling and salon services begin with Moroccanoil Treatment—a single product that creates long-lasting smoothness, increases manageability, speeds up blow-drying time and boosts shine. Also available in Light for fine or light-colored hair, Moroccanoil Treatment has the ability to help restore and revive hair damaged from color and chemical processes, as well as environmental factors. Both Original and Light feature premium, alcohol-free formulas that are easily—and instantly—absorbed by wet or dry hair, without leaving behind a greasy residue. Both are rich in antioxidant argan oil and vitamin-rich linseed (flax) seed extract to nourish and strengthen hair.

• Original foundation for hair care and styling
• Improves manageability
• Imparts radiant shine
• Detangles
• Controls frizz and flyaways
• Increases elasticity
• Gives hair a softer texture
• Significantly speeds up blow-drying time

HOW TO USE

Formulated for both wet and dry hair, a small amount of Moroccanoil Treatment provides the conditioning, styling and finishing benefits needed for healthy-looking styles.

Wet Hair: Apply to damp hair from mid-length to ends as the foundation for all styling and to prepare the hair for blow-drying. Blow-dry or style as usual.

Dry Hair: Apply to dry hair from mid-length to ends, to help smooth and eliminate frizz and help protect against environmental factors, including the sun and wind. Provides long-lasting shine while taming flyaways.

Key Ingredients

• Argan Oil: the deep roots and small leaves of the argan tree allow it to resist arid winds and water loss, resulting in a nut with a uniquely rich oil profile. Rich in essential fatty acids, antioxidants and Vitamin E, argan oil is an age-old beauty secret that has many uses, helping to hydrate and soften hair, skin and nails.

• Linseed Extract: derived from flaxseed, a good source of alpha-linolenic acid—also an essential fatty acid that helps improve hair health.